Yoast SEO Review
WordPress is one of the best content management systems (cms). It observes up to 99% of SEO standards these cms. So if you have a website with Word Press cms, a large part of the SEO-related work has been done, and you should take the next step to optimize the site, which is producing high-quality content.
Introduction To My Yoast SEO Review
Imagine you have a website, but you do not know anything about SEO. One of the most powerful WordPress plugins for WordPress SEO and Content Management is the Yoast SEO plugin, which started its activities in 2008. The Yoast SEO plugin examines the important points to search engines and offers suggestions for their improvement.
With this plugin, you can apply the essential principles of SEO in content production. For example, you can choose the best keywords, use standard linking in your text, use the H1, H2, etc. tags in the appropriate number and method, observe the density of keywords in the content text, and …
The public has introduced Yoast to you as a great tool that effortlessly optimizes your website in search engines. Accordingly, you install the SEO plugin and follow the instructions. Will your website rank first in Google search within a week? The honest answer is no. It will not happen so quickly.
The fact is that the SEO plugin helps you optimize your website in search engines, but it still needs your help. This article is an introductory guide to SEO. Stay with us.
Why Should You Use The Yoast Plugin?
If you want a versatile plugin for your WordPress site, the Yoast plugin is undoubtedly one of the best options. In this plugin, you can see all the details related to SEO content. If you go to the page of this plugin on the WordPress site, you will see that nearly thirteen thousand users have rated Yoast, and more than twelve thousand of them have given full ratings to this program.
Of course, this level of popularity is not unreasonable. Here are some of the essential features of this plugin:
- It is possible to control the site map professionally.
- The team has robust support.
- Supports multiple languages
- It is easy to use.
- Complete analysis and detailed description to improve the SEO status of the content and pages of the site
- Ability to check the readability of posts for users
- There are guides in all sections.
- There are the right training resources available to work with it.
- With its help, you will learn SEO tricks well.
- Works according to the latest algorithms of Google today.
- It has two premium and simple versions; the second version is available to users for free.
The Reason For The Popularity Of The Yoast Plugin
One of the reasons for this plugin's popularity is its high performance and ease of use with its various parts. On the other hand, this plugin was written by professional programmers, some of whom have collaborated in the WordPress core's development and production.
Another reason for this plugin's popularity is its clear focus on content, which helps you and your site become user-friendly, and quickly troubleshoot some problems in readability and optimization in the shortest time.
Yoast SEO Plugin – Premium or Simple
The simple version is available to users for free and contains the minimum items required for the optimization of a blog post.
However, the Yoast premium version has more features than the free version, which helps you better index pages and strengthen your Google results position.
Features that this plugin has compared to the simple version include:
- Bookmark pages and use schema codes.
- Check the page in Google results.
- Check outbound links or external links.
- Check internal links
- Check keywords related to the main topic.
- Add multiple focus keywords to a page.
When should you use the Yoast SEO plugin?
As mentioned above, the Yoast SEO plugin has many uses and purposes. In general, this plugin has many benefits:
- Control the writing, reading, and grammar skills of the content
- Review and improve how the page is displayed when sharing on social networks
- Create a strong structure of the site with the help of internal and external links
- See how the site works and find any crawl errors
- Ability to edit content simultaneously
- Learn new things about SEO and keywords
The Various Sections of Yoast SEO
- Fast SEO configuration:
The Quick SEO section is the best place to start working with Yoast SEO. You can find this section at SEO> Counter.
The Quick SEO Configuration section will help you configure your SEO based on your website's needs in 12 steps. Even if your website has been running for a long time, you still need to use this quick configuration to make sure you haven't missed anything.
Each of these 12 steps includes questions that will answer questions in the respective settings. The easy configuration section also contains videos that will explain more options.
Of course, SEO has many aspects, and there are many more options for control in the SEO plugin. But with the help of easy configuration and our knowledge in the field of SEO, we can make the general settings of the SEO plugin and then focus on the most critical part, which is creating content!
- SEO analysis:
When you start writing a post or a page, you can see the analysis panel below your post or page writing area. In WordPress, this panel is called Metabox.
This panel contains several headers as follows:
- In the first tab, you can put the keywords (keywords) to optimize your page. For example, for this article, in this header, we put the key phrase “Basic SEO Basic Guide.” This header also includes SEO analysis.
- ü The second tab is called the “readability” tab, which we will discuss in the following sections. In the next tab where you can enter your keywords, we will tell you if the keywords used are relevant to your content or not.
- Keyword Analysis in Yoast SEO:
Currently, SEO analysis includes the following:
- If you want to grow your page to rank with specific keywords, you need to write at least 300 words related to the topic. But if you're going to avoid writing that many words, you have to take the risk of being considered “short content” by Google.
- Add multiple descriptions that include keywords. People will see this description when searching on Google, so try to make this description attractive so that the audience can click on it.
- You want your page's topic to be clear from the beginning, so enter your keywords from the beginning.
- Use the image to create a better experience for users. Use keywords in the ALT text section so that Google can find the relationship between the image and the keywords.
- To create a suitable structure for your website, create links with pages related to your website. It will keep the visitors on your website and provide them with more background information.
- We also need websites to connect with other websites, as these websites will help expand the communication network. Link to other websites that endorse your blog posts or provide more information. It will allow Google to identify which websites are related in what areas.
- A short title page helps guide Google visitors to click through to your website.
- Adding keywords at the beginning of the page title is of the utmost importance, as these keywords will be seen quickly when your content is shared.
- Repeat your keywords in your website address. It will make the subject of your website clear in any situation. Google also prefers this type of procedure.
You should optimize each page of the website (not the whole website) for a specific keyword. Different web pages should not compete with each other in this regard. Yoast SEO will alert you if there is a similar keyword for two separate web pages. The best solution for this is to use different keywords or use keywords in long phrases.
With Yoast SEO Premium, you can also optimize keyword synonyms.
- Snipper preview:
This feature shows you how to display your post on the search engine results page and social media. In this section, you can make the necessary changes, including the following:
- SEO Title: Easily change your blog or page's title at the top of the content editor.
- Email: In this section, you can change or reduce the URL of your page or blog.
- Meta Description: A brief description of a blog or webpage displayed on social media or in the SERP that you can edit in Snipper.
- Readability analysis in Yoast SEO plugin:
Since SEO is one of the areas in which your content plays a decisive role, Yoast SEO also provides a readability analysis for the content you write. Not everyone may have the skills to create readable content.
- Writing online content vs. offline content:
If you want to write content for a website, you need to know that writing online will differ from writing on paper. When we read a book, we take the time to read, understand, and think about it. However, in the face of online content, we are more inclined to go over it for processing.
The US SEO Introductory Guide's content is not a book page but contains information for you to process like many other online pages.
- Government Legislation:
You may know that Yoast SEO was founded in the Netherlands. In this country, by law, all government websites must be B2 or above average. This law is designed to ensure that all citizens, regardless of their level of education, can read and understand the websites' information. Readability analysis will work for English, Spanish, Dutch, French, German and Italian websites.
What Are the Issues in the Readability Analysis of the Yoast SEO Plugin?
- Use titles and sub-titles that people can browse faster. Titles help you categorize topics. This makes it easier to analyze these issues.
- Readability score: The “Easy to understand written text” tool ensures that any reader can understand your text. If you are writing for a more educated audience, a lower readability score is more acceptable – note that this is just a guide. It's up to you to decide how much to follow it.
- Using transfer keywords can improve the flow of content on your page. These words send signals to visitors and prepare them for the next sentence. We suggest you use transfer words in 30% of your sentences.
Secrets About the Yoast Plugin
Do not forget that the developers created this plugin based on a lot of experience and research, but you should note that Google algorithms are always changing. Therefore the development and implementation of this plugin are based on algorithms.
It is continuously time-consuming. For example, if Google changes the number of characters in a meta description, it may not seem like a difficult task to change the number of characters received in a plugin, but it takes time to test and debug.
The main reason for these weaknesses is that no one knows precisely how algorithms and their kernels work. Everything we know about SEO is based on reports and articles, and responses from Google experts and other search engines.
Yoast green light is not always useful:
Sometimes people ask the question that, although they followed the plugin instructions to the T, and they get a green light or a high and acceptable score from the SEO plugin, they don't show up in the search engines yet?
It is what some people overdo it. For example, some people cannot read HTML code, and the Yoast plugin asks them to add the H2 tag in one of their headings or headers, and he does this, and the error is fixed, but …
While he has added H2 to the heading and paragraph or paragraphs below, Yoast cannot detect this.
Some items in Yoast are not considered ranking elements and are based on research on user behaviour to increase the user experience, such as the number of words in paragraphs and so on.
There is no obligation to comply with these items, but Yoast still insists on these items and asks you to follow these steps to get a high score. But sometimes, limiting the number of characters in the text confuses sentences and their meaning, which is a weakness that has not yet been addressed.
Increase the readability of your content by following simple tips:
- Paragraph Length: Long paragraphs in an online article are difficult to understand because they get lost in words. Shorter pieces in the text are more comfortable to process.
- Sentence length: Although in a book you can extend a sentence to half a page, in the online world, it is much easier to read shorter sentences. It is better to consider the ideal length for an online sentence to be 20 words.
- Use of passive language: Using passive language creates a gap between you and the reader while using active language brings the audience closer. Of course, it is almost impossible to write an article without using passive language. For this reason, the Yoast SEO plugin allows up to 10% of the use of passive language.
Advanced Settings in the Yoast SEO Plugin
There are other things you can do with Yoast SEO. For example, in the “Search Appearance” menu, you can set how to appear in search engines. Additionally, in the “Search Console” section, you can link your Google Search Console account to Yoast so that Yoast SEO can find and fix errors.
Search Appearance
In the “Search Appearance” menu, you can change the Yoast SEO plugin settings along with multiple titles and descriptions of your content.
Choose the Right Title
We use the page title or page content and add the page number if it is divided into several pages. Then we use a separator like -. After that, your website's name will be displayed.
Google Search Console
You can see the search console settings a little lower in the SEO menu. By now, if you made the settings based on Yoast SEO Quick Configuration, you may be connected to Google Search Console. But if you have not done this before, you can use the Search Console section at any time.
Conclusion
You can optimize your site content to rank higher than competitors on the search engine results page using the Yoast SEO techniques.
In this article, we talked about a general description of the Yoast SEO plugin. Working with this plugin is very convenient and practical.
Numerous SEO plugins have been designed and developed, among which the Yoast SEO plugin is one of the top WordPress SEO plugins, and you can use it with ease.
You can also check out Wealthy Affiliate with its training on creating a website and using proper SEO techniques. At the same time, you learn how to make money online.
Please stay tuned for more blog posts on how to build a website and earn money from home. Take care.
JeannetteZ
Are you using the Yoast SEO plugin? What is your experience? I would love to hear from you. Please leave me your questions, experiences, remarks, and/or suggestions about the Yoast SEO plugin in the comments section below. You can also reach me via email at Jeannette@WorkFromAnywhereInTheWorld.com.
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