Leadpages Review
Introduction To My Leadpages Review
Nowadays, no one can escape from being online. Perhaps, a few years ago, expanding your business into the online world was a luxury. However, it's a different story now. It doesn’t matter how good your business is. Also, nobody cares that much whether you are producing the most high-quality products. In fact, your online presence is sometimes more important because it's a place most people are looking for products and services to fulfill their needs. In other words, the more you are active online, the more popularity you gain, even though you are not producing the best products.
How To Present Yourself Online?
Well, as we said, being active online is crucial to your business. The next question comes to our mind is how to present online? In fact, there are many ways to do that. Perhaps, you want to create several social media accounts and advertise your brand or company. For example, it's interesting to know that more than 30 million businesses have Instagram and make money. Also, many businesses ask famous figures on social media such as celebrities and influencers to promote their products or services.
You might think it's an easy task, but it's not! You have to be very creative and engaging for your potential customers. Otherwise, they click on another page or account, and you are out. Besides, being active online means that you have to hire people to keep your business on top. How? By producing content to introduce your company or brands.
It doesn’t work anymore to say you have the best company globally and expect people to believe in you. No! Instead, you have to predict their behaviours and act accordingly. For example, when people want to buy a product, they usually look for reviews to see whether a specific product is worth buying. By writing reviews and introducing the product, you indirectly let them choose you and your products or services.
Business Websites! The Best Way to Present Yourself
OK! What about other ways of being present online? One of the most practical ways is running a website and related services. How does a website do the job for you? Isn't it more expensive than having social media accounts? What should you include in your website to maximize its functions? What else similar to a website can you apply to boost your business? First, let see what the benefits of running a business website for your business are?
Be Professional
When you run a business website, you look more professional than your rivals on the internet. In fact, a business website requires you to spend a lot of money. Nothing is good about spending money on the website rather than running social media accounts. However, with a website, you look serious at what you do. It assures everybody that you're not just a bunch of guys hoping to get visibility.
Be Informative
A website gives you an amazing opportunity to be informative for potential clients. As we said before, old methods of advertising don’t work anymore. You need to take a problem-solving strategy and then invite the customers in. For example, maybe you are selling professional cameras. By writing informative articles about cameras and comparing different brands, people will come to your website. They'll get the information they need and are more likely to buy from your website.
Grow Your SEO Ranking
One of the indicators of the success of a company is SEO ranking. It says how famous you are on the internet. It increases the net worth of your brand or company. The more people come and visit your website, the more likely you will sell your products or services.
Optimize The Functionality of Your Business
I'm really interested in this one. A business website creates an opportunity for you to gather a wide group of customers. It could happen in many different ways. For example, they might leave their phone number or email address for you to follow up on them. Or, they might want to call you. Without a website, you should probably hire several people to take care of all these requests. However, with a user-friendly website, you will have time to take care of your customers one by one in an organized way.
Saving Our Planet Earth
With a business website, you hardly ever need to print flyers and spend a lot of money distributing them. Your website works as a giant flyer for you. You have to determine where your potential audience are and then expose them to your digital content. It is much better for the environment as well as your pocket.
Hire Professionals Without any Problems
Traditionally, it was a nightmare to find someone and set an appointment and hopefully hire someone. Thanks to your business website, you can easily say the job requirements and relevant contact information. You have to check your emails or pick up the phone to meet with many people with different skills.
LeadPages, The Best Place For Building Your Business Website
So far, so good! Here is the next question. Where is the best place to build a business website? Now, we get to the interesting part. We want to talk about one of the best brands in the world in website creation. Yes, LeadPages! It is the best place where you can receive services related to websites and relevant products. From now, we want to introduce LeadPages. Let's get started.
What Is Leadpages?
To put it simply, Leadpages is a website builder that lets brands publish web pages. In fact, it helps you generate leads and transform clicks into customers. The good thing about Leadpages is that it doesn’t require customers to know a lot about website building. It's very user-friendly, and everyone with some basic information can create his/her website very fast. Leadpages are getting lots of attention. For example, it's been featured in the top 30 landing page software and top 20 website builder software in 2020.
What Is The Leadpages Toolkit?
Is Leadpages only about creating websites? Of course not! You won't beat your rivals by just owning a simple business website. You need more! Fortunately, Leadpages provides them with all. What is this toolkit? Let's find out.
Websites
We talked about this. Many companies and brands complain that they don’t have enough leads and sales, even though they are receiving tons of traffic. However, lots of traffic doesn’t necessarily help you increase your sales.
With Leadpages, you don’t need to hire a web developer or website creator and wait for them to come up with a nice website for you. Developing and creating a website is all done by Leadpages itself. You need to go and pick the right one for your company.
It's straightforward to do it. First, you need to select a high-converting template. You also need to have a mobile-responsive version of your website since many visit your website through their cell phones. This way, you're going to save time and enjoy code-free customization. Also, Leadpages provide fast load speeds websites. Finally, you can see your website performance through a streamlined analytics dashboard.
Landing Pages
What is a landing page? In fact, a landing page is a website that has been specifically designed for marketing and advertising purposes. How does it work? Well, while you are surfing the internet, you will see a lot of ads. These ads are from Google, Bing, YouTube, Facebook, and similar places on the internet. If you are interested in any of these ads, you will click on them.
Then, Leadpages will direct you to a landing page where you can buy wanted products or services. A landing page is significant for increasing your marketing campaigns' conversion rates and avoiding spending too much money for getting a lead or sale.
Leadpages is perfect for creating landing pages too. Leadpages provides drag-and-drop landing pages. Managing them is very easy, and you can do it yourself. Here are some of the benefits of using landing pages from Leadpages. First, you will have access to code-free drag-and-drop customizations. It means that you don’t need to outsource it to developers or designers to do it for you.
Selecting your landing page design from a gallery of more than 200 professionally designed templates is another strength of Leadpages. Capturing email addresses, nurturing your new leads, adding relevant pages like opt-in, thank-you & confirmation, sales, and checkout pages are all nicely designed to let customers experience a killer landing page.
Pop-Ups
Another key aspect to the success of your business is using Pop-Ups. Do you know what Pop-Ups are? , they are forms of online advertising generated by JavaScript. Internet website visitors are exposed to them in the foreground of the visual interface. You can use these Pop-Ups to direct customers to any landing page, web page, or website very easily.
Interestingly, Pop-Ups act very smartly on Leadpages. Trigger events, time delays, and exit intent pop-ups are three main factors that boost your pop-up advertisements' functionality. Also, you have the option of publishing Pop-Ups on landing pages, websites, or WordPress.
Alert Bars
This is another way of advertising on the internet. Sometimes, people complain about the intrusive nature of Pop-Ups because they usually occupy a big space on the screen and block the main web pages. This might even harm the customers. So, what is a good substitution for Pop-Ups? Alert bars are the answer! Alert bars also have another form of advertising on the net. They usually appear at the very top of your webpage, right under a static browser bar and at the top of a fixed menu or navigation panel.
Alert bars contain text and a call to action button. Leadpages lets you create effective alert bars. Some of the characteristics of alert bars from Leadpages include mobile-friendly layouts, opt-in form or text-based announcements, flexible publishing options, and simplified analytics.
Setting up the alert bars is very easy on your webpage. Just choose a proper layout from many pre-designed layouts, select visual features like colours, styles, and fonts, connect your email service provider. Finally, when you are happy with those, publish your alert bar.
Leadpages' Competitors
Obviously, Leadpages is not the only player in the market. There are many more effective and influential platforms out there. For example, Duda, WiX, Brandcast, ResNexus, Marketing 360, and B12 are some of the most popular brands that provide internet services, just like Leadpages. Which one is better? Well, it's not easy to answer this question. You need to know what your rudiments are and then choose accordingly.
Each Brand Provides Services To Different Businesses
Some of these brands provide services to all small or big businesses. However, some of them have been specialized in one or two specific industries. You can consider some of these options as Leadpages alternatives. For example, ResNexus has been specialized in bed and breakfasts, campgrounds, vacation rental cabins, and lodges RV, campsites hotels, and storage rentals. Or, Marketing 360 works very well for small businesses. You have to choose according to your needs.
Summary
Leadpages is one of the pioneers that provides hosting-related services. Every business needs to leave the traditional ways of advertising and get active on the internet. Of course, you can have social media accounts, and they work for you to a certain degree. However, if you want to look professional in your potential client's eyes, you will have to go for a business website.
Leadpages is not just helping you with creating a nice website for your business. It comes with a great toolkit. The toolkit includes what you need to boost your sale and reach. Items included in the toolkit are landing pages, Pop-up forms, and alert bars. You can have all these services free after purchasing the whole package. So, what are you waiting for? Visit the Leadpages website and start expanding your business.
I hope you find this article helpful! We will come back with more engaging content. Take care!
JeannetteZ
I would love to hear from you. Please leave me your questions, experiences, remarks, and/or suggestions about Leadpages in the comments section below. You can also reach me by email at Jeannette@WorkFromAnywhereInTheWorld.com.
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