SocialOomph Review
There's a decent chance that you've heard of SocialOomph before, just under a different name. It was founded initially as TweetLater, focused solely on scheduling tweets. Since then, the feature-set expanded enough to justify the rebranding.
The goal of SocialOomph is to save you time managing your social media marketing through automation. It's ideal if your small business spends a significant amount of time and effort on social media. Even if you spend five hours a week on social media, SocialOomph can potentially save you one or two hours, which will free up your time for other work.
What Is SocialOomph?
SocialOomph is an all-in-one social media marketing solution. It allows you to manage your social media accounts, automate posting and more. There are a lot of social media automation solutions available today. They all do different things, but the key thing to remember is that your marketing isn't built around one tool.
SocialOomph's main feature is scheduling and posting to different social media accounts. For example, you can schedule tweets to go out at specific times or automatically post to Facebook and LinkedIn from a single account. One thing to note is that posting tweets automatically is restricted to a small number of platforms, including Twitter and Facebook.
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SocialOomph can do many things that brands like Hootsuite can, plus some things that Aweber does. Because it is purpose-built for small business owners, it is only available for macOS at the moment. It's available for Android now. SocialOomph isn't just an adblocker or a blocker of ad blockers. There's a lot of other great things you can do with it, but we'll focus on just the features.
I personally like best:
- Account Management – Keep track of multiple business accounts.
- Keyword Analyzer – Search for keywords in your posts. When you find keywords commonly used by other companies and products, you can integrate the posts with your social ads, emails and tweets.
SocialOomph automates many of the aspects of social media management. To automate, you choose from several pre-built workflows that match your social media needs. It doesn't matter which social media network you use. For example, you could create a workflow to do all your posts from LinkedIn, Facebook and Twitter.
The beauty of this is that SocialOomph will take care of any downtime for your social media accounts. When creating your workflow, you can define up to three social media accounts. You can include as many of your social accounts as you want. Since your workflow will only work for one person, and you can't change it once it's created, SocialOomph makes sure your workflow aligns with your business goals.
SocialOomph is an automated social media management tool that helps you schedule social posts. It collects data from various social media services and many other online resources and makes it available to you. There are multiple ways to set up a social media campaign:
- on-page posting,
- sharing links via email, and
- commenting on social media posts.
And the SocialOomph dashboard is designed to help you quickly take action. The drag-and-drop interface makes it simple to customize campaigns. The tool even features a built-in marketing survey to help you get to know your customers better. SocialOomph is all about managing your social media marketing. A menu at the top of the page shows you how you can configure various settings.
SocialOomph is one of many social media scheduling tools on the market today. They also have apps for your mobile devices. While similar to tools like Hootsuite, Buffer and Sprout Social, it's missing a few features that set it apart. For one, it doesn't have a detailed analytics package that other tools offer, such as tracking posts, engagement, likes and more.
How Does SocialOomph Work?
Unlike many other time management apps, SocialOomph doesn't just save you time. It improves your ability to manage your social media strategy. Once signed up, the SocialOomph dashboard displays what social media accounts you've linked to it and all the major networks.
By default, SocialOomph uses Hootsuite to tweet and respond to comments on your accounts. But to make the most of SocialOomph, you can also use HubSpot's marketing automation tools or create your mix of tools and accounts. You can also do it all manually if you prefer or use third-party social media monitoring tools like SproutSocial. At any time, you can edit which accounts you're responding to via an edit field.
SocialOomph is a service for organizing, scheduling, and sharing social media marketing. It's ideal if you're a small business with a growing social media presence, and you don't want to spend time manually organizing and scheduling tweets. SocialOomph works by allowing you to schedule tweets for predetermined times – like in the evening. TweetLater was one of the first tools I've seen that allows you to create scheduled tweets with “DID” tags.
SocialOomph works similarly but has an additional feature: It's possible to save social media posts as draft posts to improve relevance after they're published. The tool also supports hashtag search, keyword search, social media suggestions, and suggested keywords. It supports integration with popular social media plugins. You can choose which social networks you want to manage on the main dashboard. The tool also enables you to set up new profiles. You can add a picture, description, and other information to make your profile interesting.
You either add a link to your tweet or attach a photo to launch a post. You can customize the look of your tweets by adding specific colours and special effects. You can also direct your tweet to any social media platform, including Facebook, Twitter, Pinterest, Google+, Instagram, and LinkedIn. You can also view the Twitter activity of other users and engage with them. You can do this via direct messages or privately send them a private message. Overall, the process of setting up and using SocialOomph is simple, but it still takes a good bit of time.
Advantages Of Using SocialOomph
Advantages: Easy-to-use dashboard with visual graphics, graphs, etc. Automatic deletion of automated posts. No need to worry about sending overly pushy newsletters. It gives a customized look at how social media performs in your business. If you have low conversions, you can set up an autoresponder to change that. If you already manage social media well, using SocialOomph probably won't save you much time. However, if you're new to social media, SocialOomph is an excellent solution for automating your social media marketing strategy.
That said, the automatic nature of SocialOomph is a selling point for many users, which means that your employees may want to start managing their accounts manually. You can integrate with SocialOomph through your Google account. However, before you set up the integration, it's always a good idea to check to make sure SocialOomph's processes are compliant with GDPR.
There are main reasons you should use SocialOomph for your social media marketing. First, SocialOomph's social media management system is straightforward to use. It takes about 15 minutes to set up and another 10 minutes to track results. You can then set alerts to send you a notification when you're on a social media site and have to spend some time on it. Depending on your business, this could be worth an hour a week or two hours a week. If you're a marketer, then you could be losing out on a considerable amount of time just from social media management.
SocialOomph makes this complex process much easier and faster, giving you more time to focus on other things. It's straightforward to install. You can use your smartphone or computer to integrate the tool with Facebook and Twitter. SocialOomph is integrated with many blogging platforms, including WordPress. If you have more than one social media account, you can quickly add additional accounts.
Once you've signed up, SocialOomph will ask you to sign in to your accounts. You can change your banner image easily and add your social media bios, screenshots and much more. SocialOomph has lots of different marketing automation features and functions. It can help you set and publish updates on different social media channels at once. For example, you could use SocialOomph to make updates on all your Instagram accounts at once.
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Disadvantages Of Using SocialOomph
Unlike other automation tools, SocialOomph's focus is heavily focused on Twitter. This means that if you want to automate the process across all of your social networks, then you're limited to TweetLater.
The main problem is that the service is currently only compatible with TweetLater, Twitter and other apps. You cannot switch to another Twitter client. Right now, SocialOomph is only available for paid accounts.
This is great since it gives a lot of people a viable alternative to working for free. However, many businesses that rely on SocialOomph for scheduling don't have the time, knowledge, or budget to pay for the software. I would also say that most SocialOomph users would instead be using a free alternative like Buffer. However, as with most social media management tools, there are a few downsides to using SocialOomph.
First, they're costly. The Standard plan, which includes unlimited social media monitoring, charges $79.95 a month if you want to have the most advanced features available, including commenting, mentions, trends and custom trending and automatic posting, which will cost you an extra $49.95 a month.
Even with their reduced prices, they're still quite expensive. Other disadvantages include that only people with a Google, Yahoo or AOL account can sign up. Also, you can only monitor 10 social media accounts at a time. Not all of SocialOomph's plans offer essential social media monitoring. Instead, you have to sign up for the Premium plan.
Main Features Of SocialOomph
Not only is SocialOomph free, but it also has some exciting features. First, it's completely free to sign up and schedule tweets for Facebook, Twitter, LinkedIn, Google+, Instagram, Reddit, and Tumblr. You don't need to limit your Twitter to only a few brands to receive messages through SocialOomph.
You can schedule several tweets for a single brand each day of the week. SocialOomph's Facebook messages can be scheduled through the Facebook app, used on a mobile device. You can also use the Mailchimp extension to schedule responses to your Facebook messages. Finally, you can schedule the tweets with the MailChimp extension for email marketing campaigns.
Unlike other automation tools, SocialOomph focuses primarily on managing your social media accounts. The platform offers main features: Schedule tweets – Automatically send tweets at the specified times to increase engagement. Tweet deep link – Tweet deep link and show followers on Twitter how you're connected with them. Twitter will be automatically sending tweets to all the users who follow you, as well as those who have subscribed to your tweets.
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The tweets will contain a link to your profile, where they can click to view your latest tweets, tweets from your latest followers, recent tweets and how you interact with your followers. You can also use this feature to tweet out a specific image that will be available for those followers to download. SocialOomph automates posting on various social media platforms.
You specify predetermined times to post your updates, and SocialOomph will automatically update your social media channels. It automatically uploads the image and text that you provide to Facebook, LinkedIn, and Twitter. It also uploads the profile URL to your business's Google Places listing.
You can add a map for each location if you like. You can specify a website URL and download options for multiple pages. You can create a single sign-on for multiple social media platforms if you want. You can have your updates sent directly to your email or to a specific device that you specify. Schedule any number of posts at one time.
Platforms That SocialOomph Can Be Used On
There are a couple of platforms that SocialOomph can be used on. This is probably the best platform for an average business. Twitter is by far the most popular social media platform. There are millions of users on Twitter, and it's reasonably easy to keep track of what's happening in your niche on Twitter.
You can quickly reply to relevant tweets, and there are a lot of resources to get you started. Now let's talk about a platform that is a little more advanced. Facebook is a huge social media network, with well over 2 billion monthly active users. It's also a site that businesses should be paying attention to. Facebook has a lot of features that are great for marketers.
These platforms include:
- Twitter,
- Facebook,
- Instagram,
- Google+,
- LinkedIn,
- Snapchat, and
- Reddit.
If you're just starting, SocialOomph's features are primarily aimed at improving your tweets. It will automatically follow new accounts. It can edit your tweets if you're not happy with the language. You can manage all of this from the app or a web interface. One of the great features of SocialOomph is the ability to schedule tweets with Twitter, Facebook, and Instagram.
However, SocialOomph isn't limited to one platform. It also automates work with LinkedIn, Pinterest, YouTube, and Snapchat. One of the other nice things about SocialOomph is the ease with which you can set up an automated posting schedule for social media.
There's no need to upload tweets or create a posting schedule. You can create one directly in SocialOomph's interface. You'll also be able to customize what kind of posts you want SocialOomph to create for you, and you can even set a default post schedule for when your posts will be published. The dashboard for SocialOomph is a little busy, but there are some other dashboard options.
Why SocialOomph Might Be the Right Tool for You
There are a few different ways that SocialOomph can help save you time on social media. The tool's free version allows you to schedule tweets and public statuses on multiple networks. This can save you up to half a day a week, but you can also upgrade for additional features if you're serious about managing your social media. If you have fewer than five employees, it's not worth the money to upgrade.
If you have more employees, you could potentially see real productivity gains if you consider paying the subscription. As someone who has experience in social media marketing, I've come to view SocialOomph as an essential tool for small businesses. SocialOomph is also ideal for many brands because of its interface.
- You can open accounts from Instagram, Facebook, Twitter, Pinterest, Reddit, and even Tinder.
- Mark all existing accounts as favourites, which means that whenever you click a tweet, it will load directly from the service's timeline.
- See which of your accounts has most recently liked and engaged with each other.
- SocialOomph also generates an automated tweet every time a follower follows your account.
- Using Instagram and Twitter auto-follows are also possible.
- Additionally, you can customize the account you create to send a Tweet every time someone likes your content automatically.
SocialOomph Pricing
SocialOomph offers a free plan which allows for an unlimited number of Tweets and Facebook posts per day. It also gives you access to integrated analytics, SocialOomph newsfeed, and scheduling options. In contrast, the standard paid account costs $10 per month, $5 cheaper than the TweetLater free plan. The premium version allows for 100 Tweets and 5 Facebook posts per day.
You can also have up to 15 Facebook posts per day and 25 on Twitter for a total of 500 Facebook posts and 100 Twitter posts per month. Of course, if you're an alternative news website with limited space, the free plan will do fine. Depending on the engagement you want, the plans get more expensive.
SocialOomph is a bit different than your typical task management tool. You can use it for free, but you're not able to build a marketing team. You can, however, use it to book guest posts, schedule tweets, and share your content with others.
You can purchase SocialOomph for $9.99 per month. It includes a handful of admin features, including password protection, creating and destroying staff members, importing/exporting files, updating user roles, and managing schedules.
Is The Cost Of SocialOomph Worth It?
Pricing varies depending on the plan that you choose. The base plan is free and offers unlimited social media posts, but you'll have to purchase a pro plan for some premium features. For example, SocialOomph Pro has an additional training class for up to five users, access to an advisor, and $5/month for one extra user.
The Pro plan is worth it since the free plan is so bare-bones. In addition, the pro plan has additional language translations, custom keyboard shortcuts, and one-click automation for additional services. Overall, the entire program is worth it if you're serious about social media marketing.
The annual price of SocialOomph is $49.99, which is a very affordable price. Compared to many other tools on the market, it's a steal. In addition, you only pay for what you use, with no additional features or maintenance. The SocialOomph platform also supports Instagram, which is very useful for businesses that share photos, videos and memes on that platform.
Whether you're spending a significant amount of time on social media or not, there's no doubt that SocialOomph saves you a significant amount of time. Let's say you spend 40 minutes a day on social media, spending around $10 a day. Because SocialOomph provides scheduling and auto-posting, the time savings could be significantly more significant. As long as your business can afford the $29/month price tag, SocialOomph could undoubtedly help you reduce the amount of time spent on social media.
Conclusion
SocialOomph is aimed at entrepreneurs and small businesses who are tired of endless deadlines, notifications, and invitations. However, SocialOomph isn't geared at all business types, so don't let that sway your decision. It will be for everyone else, especially those between businesses and freelancers.
I trust you enjoyed this article about the SocialOomph Review. Would you please stay tuned for more articles to come? Take care!
JeannetteZ
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